Privacy policy

Privacy Policy

1. Introduction

At Black Sheep UK, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit our website blacksheepuk.com and purchase our products.

2. Information We Collect

We may collect and process the following data about you:

  • Personal Identification Information: Name, address, email address, phone number, and other contact details.
  • Payment Information: Credit/debit card details and billing information.
  • Transaction Information: Details of your purchases and order history.
  • Technical Data: IP address, browser type, time zone setting, and location data.
  • Usage Data: Information about how you use our website, products, and services.
  • Marketing and Communications Data: Your preferences in receiving marketing from us and your communication preferences.

3. How We Use Your Information

We use your personal information for the following purposes:

  • To Process Orders: To manage and fulfill your orders, process payments, and deliver products.
  • Customer Service: To respond to your enquiries, provide support, and manage returns or exchanges.
  • Marketing: To send you updates, promotions, and marketing communications (if you have consented to receive such communications).
  • Personalisation: To personalise your shopping experience and recommend products you may be interested in.
  • Improvement: To improve our website, products, and services through analysis and feedback.
  • Legal Obligations: To comply with legal and regulatory requirements.

4. Legal Basis for Processing

We process your personal data based on the following legal grounds:

  • Consent: When you have given us explicit consent to process your personal data.
  • Contract: When processing is necessary for the performance of a contract with you (e.g., to fulfil your order).
  • Legal Obligation: When we need to comply with a legal obligation.
  • Legitimate Interests: When processing is necessary for our legitimate interests, provided that your interests and fundamental rights do not override those interests.

5. Sharing Your Information

We may share your personal information with:

  • Service Providers: Third-party companies that provide services on our behalf, such as payment processing, shipping, and marketing.
  • Business Transfers: In the event of a merger, acquisition, or sale of all or part of our business.
  • Legal Requirements: When required by law or to protect our rights, property, or safety.

6. Data Security

We take appropriate security measures to protect your personal information from unauthorised access, disclosure, alteration, or destruction. We use encryption, firewalls, and secure server hosting to safeguard your data.

7. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

8. Your Rights

Under UK GDPR, you have the following rights regarding your personal data:

  • Access: The right to request a copy of the personal data we hold about you.
  • Correction: The right to request correction of any inaccurate or incomplete data.
  • Erasure: The right to request deletion of your personal data.
  • Restriction: The right to request restriction of processing your personal data.
  • Portability: The right to request transfer of your personal data to you or a third party.
  • Objection: The right to object to the processing of your personal data.

To exercise any of these rights, please contact us at sales@blacksheepuk.com

9. Cookies

Our website uses cookies to enhance your browsing experience. For detailed information on the cookies we use and the purposes for which we use them, please see Shopify's cookie policy.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes we make will be posted on this page, and, where appropriate, notified to you by email. Please check back frequently to see any updates or changes to our Privacy Policy.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

Black Sheep UK
Sales@blacksheepuk.com